IslandGuy
Registered Member
The choice of search engine for PPC depends on a lot of things, but here are some to keep in mind:
Are you selling local or regional, national or international?
Are you selling one or a lot of products?
Do you have time to keep track of the progress of your campaigns or is your time limited?
Are you familiar with PPC processes or a relative newbie?
Are you able to create different landing pages for your website, or will you need (and can you afford) a designer to help you set up some different pages for different promotions or times of year?
Just a few things to think about before you start looking at what the different search engines have to offer for PPC options.
Are you selling local or regional, national or international?
Are you selling one or a lot of products?
Do you have time to keep track of the progress of your campaigns or is your time limited?
Are you familiar with PPC processes or a relative newbie?
Are you able to create different landing pages for your website, or will you need (and can you afford) a designer to help you set up some different pages for different promotions or times of year?
Just a few things to think about before you start looking at what the different search engines have to offer for PPC options.