I stopped by Best Buy and checked out some 3D TV's today. I was expecting to be impressed but I was very disappointed with the direction of this technology. First off, each brand has their own 3D output frequency, so you can't use Sony glasses on a Panasonic TV, and vise versa. This means if you want to have a bunch of friends over to watch the Superbowl in 3D, they'll either all need to have the same glasses as your TV brand, or they will have to go buy new ones. Unless you are feeling generous and are willing to stock up on a bunch of extras to keep on hand for such events. This is absolutely terrible from a marketing perspective. They should have all used the same frequency. It really limits the benefit of such TV's if you ask me. Personally I don't think 3D TV makes much sense until there is an option to do so without special glasses or contacts. If you are setting up a room specifically for movies then that's one thing, but if it's your TV for everyday use, it needs to be something you can turn on and watch right out of the box without special accessories. Especially if you ever plan to watch your TV with other people. I think the idea of 3D TV is pretty cool, but I don't think it's worth it at the cost of changing contacts or having to put on special glasses just to watch the news or your favorite sitcom. All that being said, I don't believe it's possible to really duplicate that 3D look with today's technology. We'd need hologram type multilayer displays before we can really get there. Until then, 3D is cool as a novelty, but it's just not practical for everyday home use.